What is your organization’s ability to execute on digital transformation initiatives? If you want to deliver great digital marketing and stellar customer experiences, you must first overcome digital transformation barriers to strive for digital fitness. That means your organization has to run fast, jump high, and be in peak shape across several key disciplines and capabilities. Join this session to:

  • Learn 5 important traits of “digitally fit” organizations and brands
  • Get a framework to assess your organization’s digital fitness level
  • Discover how marketers are leading change and helping their brands get fit today
  • Learn how to make the case for changes in your organization, collaborate across teams, and exceed digital expectations