Mindset Shift: Driving Customer Centricity in the Age of 5G & the Digital Economy

The emergence of 5G connectivity solutions will force marketers to lead with customer centricity when reaching audiences and delivering value back to their organization, and this talk will share internal and external tactics to keep pace with the new technological innovation. Digital marketers who want to understand how to effectively prepare, organize and anticipate the next wave of consumer demand should attend this session.

After this session, you’ll be able to:

  • Understand the impact of connectivity on the digital economy’s growth
  • Shift a product- and brand-led focus towards customer centric solutioning
  • Create tangible 360-degree strategies to drive agility & authenticity for your customers